ADVICE AND TUTORIALS FOR SUCCESSFULLY PHOTOGRAPHING AND PRICING YOUR ARTWORK, AS WELL AS OPTIMISING YOUR PORTFOLIO

MANAGE YOUR ARTWORKS

It's important to keep your portfolio up to date. Read on for helpful tips to price your artwork, write an artwork description.

 

ARTWORK UPLOAD LIMIT

Your dashboard information displays how many artworks you have uploaded and the limit of how many remaining uploads are available to you.

limit.pngIt is important to note that the ‘Total Artworks’ value includes artworks you have deleted. You can find more information about deleted artworks below.

 
HOW DO I WRITE AN ARTWORK DESCRIPTION?

Want to increase sales and ensure that buyers will be fully satisfied with your artwork? We recommend writing detailed art descriptions. We know how exciting it is for you when you sell one of your works. We also know how disappointing it is for both you as the artist and for the collector if the artwork is returned for a refund. Too often, the reason that buyers give us for returning an artwork is that the description didn’t include important details about the work. So, we want to help you avoid this. Detailed artwork descriptions help collectors and our curators discover new works when they’re searching for something specific, as well as tell a buyer exactly what to expect when the artwork arrives.

Art descriptions should include:

What extra materials were used to create the original work? What type of surface the original work was created on? Here’s what a detailed description looks like:

The effort you make to write detailed art descriptions will help your work gain more attention and will help us to ensure a terrific art purchasing experience for our collectors.

To edit the artwork description:

Step 1 – select 'Artwork' in navigation menu and click the Pencil (edit) icon to go to the artwork's edit page

Step 2 – Add a detailed artwork description in the Description field

Step 3 – Click green submit button at the bottom of the page.

 
HOW DO I PRICE MY ARTWORK?

Pricing your work appropriately is critical to selling as an artist. You should always be prepared to explain how and why you have arrived at your prices. Therefore, it’s very important to adopt consistent, fact-based pricing principles and methods.

If you’re new to the market, the following are some basic pricing principles and methods for you to consider.

Price your art based on comparable works. Set your prices similar to those of other artists with similar experience. When comparing your works to others, consider factors such as the artists' achievements including prizes, exhibitions, press, etc., as these will have a bearing on pricing. Also, when looking at price figures for comparison, always consider art that is selling successfully, as apposed to art that is not.

You should also be consistent in your pricing. If you are selling one work in multiple channels, make sure its price is consistent everywhere. Similarly, be consistent about pricing works within your portfolio.

Broaden your appeal by offering works at various price points. If someone likes your work but can't afford a £150 print, they will find a £50 print more attainable.

You can always increase your prices after you have made some sales and have factual evidence to justify a price increase. Keep records of all your sales and the prices at which you've sold works. Remember that it's much better to competitively price and sell your work now to gain exposure (increasing your prices in the future) than to have your work not selling.

Promotional Discounts

On occasion, we offer promotional discounts as an incentive for new and returning collectors to explore the constantly updating selection of artwork on our site. We find that offering promotions from time to time allows artists to gain the attention of collectors previously unaware of their work and a better chance to make future sales.

The discount codes typically give collectors between 10% - 15% off original works, and do not exceed these amounts. For works sold to the trade - interior designers and architects, for example - we give tiered discounts of 10% - 15% off original works.

For open edition prints, artists are entitled to 65% of the profit on each sale. Profit is calculated from the final sale price minus the costs of production.

It's also important to note that during your initial sign up, you agreed to the following condition (included in our official statement of terms and conditions)

I Feel Art reserves the right to promote and market Digital Works through the use of sales and/or discounts. The sale or discount amount will apply to the listing price of Printed Works relating to the Digital Works. After the discount code is deducted from the sales price, our usual commission of 35% will be applied.

 
HOW DO I DELETE MY ARTWORK?

As a responsible retailer we are committed to providing a consistent and continuous service to you our artists as well as our consumers and marketplace providers. For this reason, we have limited the ability to permanently delete products (artwork). When you delete artwork, it will no longer be available in our marketplaces but will remain archived in your portfolio. This is in order to manage our obligations and maintain our service level agreements within the I Feel Art platform, such as - barcodes allocated to you artwork, dealing with service queries in relation to your sales and much more.

Step 1 – When looking at your artworks in your portfolio, click the red delete button on your chosen work.

delete.pngStep 2 – Select “Yes, delete it” to confirm you would like to delete the artwork. It will then show as “archived” in your portfolio.

confirm_delete.pngYour artwork will remain archived for 180 days before it is permanently deleted.

Please email support@ifeelart.co.uk if you would like to reactive an artwork.